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What are cookies?
Cookies set by the website owner (i.e. China Southern Airlines) are called "first party cookies". Cookies set by parties other than the website owner are called "third-party cookies". Third party cookies can provide third-party features or functions (such as advertising, interactive content and analysis) on or through the website. The parties who set up these third-party cookies can identify your computer when you visit relevant websites, as well as some other websites.
We use first party and third party cookies for the following reasons. Due to technical reasons, we need some cookies to run our website. We call these "basic" or "absolutely necessary" cookies. Other cookies also enable us to track and locate our users' interests to enhance the experience of our website. Third parties provide cookies through our website for advertising, analysis and other purposes. The relevant information is detailed below.
This list describes the specific types and implementation purposes of the first party and third party cookies provided through our website (please note that the specific cookies provided may vary depending on the specific website you visit).
Other tracking technologies, such as network beacon
Cookies are not the only way to identify or track website visitors. From time to time, we may use other similar technologies, such as network beacons (sometimes called "tracking pixels" or "clear gif"). These small graphic files contain a unique identifier that allows us to identify when someone visited our website or opened an email we sent. For example, this enables us to monitor the user's traffic patterns, transmission or communication with cookies from one page to another in our website, find out whether you have transferred to our website through online ads displayed on third-party websites, improve website performance, and measure whether marketing activities are successful. In many cases, these technologies depend on cookies for normal operation, so rejecting cookies will affect their functions.
About targeted advertising services
Third parties may provide cookies on your computer or mobile device to advertise through our website. These companies may use the information about your visit to this website and other websites to provide you with relevant advertisements for goods and services that you may be interested in. They may also use techniques to measure advertising effectiveness. Collect information about your visit to this website and other websites by using cookies or network beacons, so as to provide relevant advertisements for goods and services you may be interested in. The information thus collected will not enable us to identify your name, contact details or identifiable details of other individuals, unless you voluntarily choose to provide such information.
How to control cookies
You have the right to accept or reject cookies. You can set your cookies preferences by clicking the appropriate unsubscribe link provided in the cookies form above.
In addition, most advertising networks will provide you with a way not to use targeted advertising. If you want to learn more, please visit http://www.aboutads.info/choices/ Or http://www.youronlinechoices.com.
Frequency of updating cookie statements
The date at the top of this cookie statement indicates the last time it was updated.
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